Freshwise farms identity & packaging

project detail
  • 2007
  • student project

As part of Design for Marketing class at RIT, students were able to work with a client to create their brand idenity. Freshwise Farms, a local hydroponic farm in Penfield, NY, was about to start selling their micro greens in the Rochester Wegmans's. They asked us our class to create a series of business card, product packaging, and promotional item designs to help their product to stand out on the shelves in the grocery store.